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Selling A Physical Product Online

April 19, 2010 by  
Filed under eCommerce

Selling A Physical Product Online

So you have a brick and mortar retail store, and you are considering selling your physical products online.eStore eCommerce

Making your products available online is a great potential revenue generator for your business.  If you offer and sell items that you physically stock in-house, it helps move inventory, guarantees that the item is in-stock when the customer purchases the item, and allows you the opportunity to include cross promotion materials in the shipping box to help push other items the customer might consider ordering next time.

If you don’t want to stock additional products and have a good relationship with your suppliers, you can workout a drop ship relationship with them.  A drop ship relationship is where you take the customer’s order online and then submit an order with your supplier who will ship the items directly from their warehouse to the online customer’s mailing address.  This cuts down on your having to invest in up-front inventory, use vital storage space for stocking items that you don’t know when they will sell, and eliminates the need for you to package and ship the orders.

There are various factors to consider when choosing to start an eCommerce website, but the benefits of an additional means to sell products and the potential increase in revenue may make it a win-win scenario for your business.  eStore has a lot of experience with eCommerce, not only on how to set-up and promote an eCommerce site, but eStore also has years of experience running various online stores selling everything from baby videos to health test kits.  If you are considering adding an eCommerce site to your already existing brick and mortar store, contact eStore and see what eStore can do to help.

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